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Read Case Study →Effects 360 was running a postpaid cash-based internet business on spreadsheets, field agents, and manual SmartOLT configurations. They needed everything to run on its own. Here is how that happened.
Jamaica
Effects 360 Limited Company is a leading Internet Service Provider (ISP) reseller based in Jamaica. They specialize in reselling high-speed Wi-Fi and fiber connectivity from major carriers to a diverse portfolio of residential, business, and professional clients across the region.
As a reseller, their success depends entirely on operational efficiency and maintaining a professional brand image while managing a high volume of monthly postpaid cash collections. A manual system was holding them back on both counts.
Before the implementation, Effects 360 was managing their entire operation manually. The problems were not just operational inefficiencies. They were actively costing the business money and damaging customer relationships.
Every new subscription required a technician to manually log into the SmartOLT system to register and configure the device. This was not only slow but also prone to configuration errors, resulting in a poor first-day experience for the customer.
There was no link between the accounting ledger and the technical OLT system. Customers frequently defaulted on their monthly payments but continued to enjoy high-speed internet because the client could not identify and disconnect them fast enough. This resulted in significant unpaid usage costs that ate directly into profit margins.
Operating without a professional billing system meant the client could not issue branded invoices or receipts. Customers received generic notifications, which hurt the brand's credibility in a competitive Jamaican market where professional documentation is a key differentiator.
The reliance on field agents for cash collections created a major administrative blind spot. There was no system to track which agent collected what amount on a specific day, leading to frequent disputes, missing funds, and an inability to reconcile daily cash flow against the billing ledger.
Managing a postpaid cash-based model meant the client spent the first week of every month manually generating invoices and the rest of the month chasing payments. There was no automated system to remind customers of upcoming due dates or to acknowledge receipt of payments, leading to a fragmented customer experience.
Effects 360 required a "zero human touch" fully automated system to manage both technical OLT provisioning and the complex administrative task of agent-wise cash reconciliation. The client had evaluated various global vendors but found their sales processes complex and their systems rigid.
They ultimately selected EarnBill due to the deep domain knowledge and technical expertise showcased by our team during the demo, further reinforced by the confidence built through our successful technical implementations. Their goal was a fully automated system that felt professional and held every agent accountable.
We deployed a customized SaaS Billing environment that treats the technical hardware as an extension of the billing ledger. The implementation was fast-tracked and focused on complex billing logic and technical automation.
We eliminated manual technical work by integrating the SaaS platform with the SmartOLT. Now, as soon as a new subscription is created in the billing system, a trigger is sent to the OLT to automatically activate and configure the device. Customers can begin browsing the internet the moment their account is created.
A critical requirement was a fair billing system that could handle gaps in service. We implemented a proration engine that ensures if a customer is deactivated for non-payment and returns weeks or months later, they are only billed from the date of re-activation. The system automatically adjusts the next invoice to exclude the period where the service was disconnected, ensuring the customer never pays for downtime.
The client requested a way for users to request temporary service suspension for holidays or vacations. We provided a feature in the SaaS platform that allows admins to suspend a service with one click. This suspension happens entirely at the SaaS layer without needing to reconfigure the physical SmartOLT device, simplifying the administrative workflow considerably.
The entire collection lifecycle is now handled end-to-end, without any manual intervention:
Beyond the standard reporting suite, we designed specialized financial reports tailored to the client's needs. Every cash payment is now tagged to the specific agent who collected it. The platform generates real-time reports (daily, weekly, and monthly) allowing the admin to reconcile total collections against individual agent logs with 100% accuracy.
The diagram below illustrates how the EarnBill SaaS Billing environment connects with the SmartOLT hardware layer, the agent portal, and each service component.
SaaS Billing Environment with Automated Dunning and Collection Cycle
EarnBill SaaS + Provisioning System Architecture
The Effects 360 operation in Jamaica is now a fully autonomous ISP reseller engine. What used to take weeks of manual work now happens in seconds.
The time from onboarding to internet access was reduced to near-zero. EarnBill now handles all SmartOLT configurations automatically, the moment a subscription is created.
The system proactively identifies non-paying users and executes automated deactivations after a predefined grace period, stopping service theft instantly.
The automated collection workflow handles the entire billing cycle, including invoice delivery, due-date reminders, and payment receipts, all without anyone lifting a finger.
Customized financial reporting now provides real-time visibility into month-wise, day-wise, and agent-wise collections.
The billing engine automatically calculates charges only for active service days, ensuring fair billing and higher customer satisfaction.
The deployment of custom-branded invoices and payment receipts established a professional market presence and increased customer confidence across all service tiers.
Comprehensive agent-wise payment reports eliminated cash reconciliation errors and provided full transparency into field collections. Every cash payment is now tagged to the specific agent who collected it.
See how EarnBill handles automated provisioning, agent accountability, and dunning workflows for ISP resellers.